SEO, also known as (search engine optimization) is a search engine on a website. Natural way
Using keyword search principles, it displays as a video or image.
SEM, also known as search engine marketing
is a form of search engine marketing on the Internet.
Search Advertising, for example,
can be done by “buying” media space.
or buying keywords that require you to search for a business’s products or services.
This enables the business’s website to be posted on the search engine homepage.
And it’s more accessible to your target audience
than SEO, but it’s billed based on website clicks.
This technological skill is in great demand.
In marketing in the digital age, with measurement.
and recognize clear performance.
By creating quality content that is interesting
and valuable for followers.
Take, for example: observed in everyday life.
When we want to find something.
We’ll just use words or keywords.
And Google will show you a lot of results
that we’ve searched for what we want.
Wide range of websites
And we always choose to click on the website
on the front page because it looks more reliable.
Skills you should have or want to develop:
Content planning strategy skills
Clearly define your goals That’s what we, brands, or businesses want.
Critical thinking skills
Evaluate consumer behavior Or plan to create content creation.
Research analyzes the target audience who wants to see the content.
Persuasive communication skills
Presented through content, Storytelling tells interesting stories.
Writing articles or short videos to engage your target audience
Many companies recognize and see the importance of digital marketing.
We are looking for people with marketing skills
to optimize search engines on google websites that specialize in it.
To increase the visibility of your business
and increase your website’s reach even more.
The better the SEO a business does
the more it can help increase traffic
and reach the target audience.
Increase product or business visibility and website traffic.
It can lead to conversions or changes.
This includes increasing revenue.
5. Language skills
Language proficiency
Today, the world has gone further.
No matter what profession you work in.
Second language skills are always a priority.
Because you will find more opportunities to work with foreigners.
Or some lines of work need
to be communicated with customers. Presentations
To create professionalism and create a good image, for example:
Interpreter or tourist guide
This profession already requires language skills. speak
Introduce different places to tourists of various nationalities
and nationalities each day.
And it may be necessary to constantly
develop new language skills to adapt to the situation as well.
Inflight Service Officer / Air Hostess
Many people have often seen why flight attendants speak multiple languages.
Most of the aircraft users are of various types, both Thai and foreign.
And it takes language skills to talk and communicate. Need help or services
Therefore, language skills are most necessary for this profession.
Hotel receptionist
It seems that this profession does not even require additional language skills.
If you love hospitality or have impressive customer care skills
you can already work in this profession.
But notice that? When we call and inquire, enter the hotel.
The staff who answer the call usually speak English first. Always Thai
Because most of the guests are foreign visitors
English language skills are needed as the basic basis for conversation.
Having additional language skills is an important
help for us to have the opportunity to meet people.
Talk, and negotiate more diversely.
And it improves chances.
Earning money It’s easier
to find a job in a profession that requires a second language.
6. UX/UI
mobile application development skills
Creating an application-based user experience
Mobile application development continues to grow.
Since mobile devices are constantly
being developed and designed to meet the needs of the digital society.
Such as smartphones and tablets.Until it began to become a center of communication and work.Business and technological development occurs very quickly.In this day and age, it’s gone
“User Experience”, also known as user experience.
To create a screen design
of digital products that is convenient and easy to use. No confusion.
Take, for example,
the tricks of using the Shoppy application
that shoppers need to be familiar with.
With an easy-to-use screen.
Choose products in a fun way
We melted away how much money was in our pockets,
and we turned to the boxes full of houses.
“User Interface” is also known as
product page design for users to understand easily.
Digital product design includes:
Graphic Design
is the overall face of the application.
User interface design
For example,
chat-talk pages
contacting employees or stores.
When you’re having trouble or need help
Counter menu design
For example
Cart basket
money transfer button
payment
Appearance design Application gimmicks
All font usage patterns on the application
Design Mood &Tone
Using colors and themes that are beautiful
pleasant to use, and consistent with the product.
As a result, the labor market is starting to see an increase
in the need for people
with good application development experience and efficiency.
To create convenience comfort ease and safety.
Meet the needs of modern society In all lifestyles, daily use.
for example
1. Online Ordering Application
2. Pre-order application for Products
from China to generate additional income
3. Food OrderIng Application Ride-Hailing Online 4. Bank Transaction Application
Therefore, working in application development,
we ourselves will need specific skills alongside this work.
Take, for example, coding and graphic design skills.
Because to make the application look beautiful
and interesting is all due to the thought process.
Create and design according to the correct guidelines.
7.Online Journalists Skill
reporter
In an age when everything is driven by social media,
no matter what we do, wherever we do it
we must always be on social media.
And even many news outlets are starting to adapt to the online world.
It used to be on television stations
where every day families would gather together.
But as times change, everything is at your fingertips.
A lot of things are starting to adapt.
To meet the daily needs of the digital age,
you can follow the news from anywhere, anytime.
Convenient anytime, anywhere
This career is a great fit for those
who are always active and live on social media regularly.
adhere Keep up with all the situations
on earth that revolves around you, and be observant.
Have interview skills Always presenting, sharing,
and sharing with others can grow in this field easily.
8.Video Production Skills
Production Hardskill
Entering the digital age
with technology and social media abounding.
Therefore, most people are becoming increasingly
interested in video media content with images and sounds.
Because in addition to creating enjoyment,
it can attract more attention than normal content.
Creating video content for daily benefits or educating business, finance, investment
Video content is short but concise and easy to understand.
For example,
introducing stock trading tricks
for beginners in TikTok applications
is becoming very popular nowadays.
If we have expertise in this area
it’s another important step
to give you the opportunity to participate in the field.
that the labor market is demanding
and is likely to be able to succeed and grow.
9. Audio Production Skills
Radio and television production
When there are video media
it must also have audio media.
Sound production is also becoming
an increasingly important skill in a variety of fields.
Whether it’s radio-television
music
and entertainment
take a lot of sounds to make the media or content interesting.
for example
1. Podcasts produce content
audio files, and digital audio to educate or encourage. 2. The JOOX application music
the platform allows you to listen to a variety of music genres to your liking. 3. Netflix movie-watching app
that provides both quality audiovisual images and audio.
Therefore, the need for experts in audio media production
is important and has always remained in demand in the labor market.
10. Animation Skills
Animated cartoonist 3D
Nowadays, the demands of the labor market in the digital age.
More animation skills are needed.
The need for visual effects media in television
Creating rain, smoke, fire, and lightning realistic models
Movies, imaginative visualizations such as Avatar movies
Video games, landmark creation Virtual reality scenario
Online store Create product animations
Tell stories through short videos.
To create a highlight. Create attraction, interest.
As well as social media, there is an increasing use of 2D, 3D animation.
In general, animation skills are required for specialized creative and technical careers, such as:
Animator, 3D animated cartoonist
Design and create 3D animated cartoons
that tell stories through animations
and voiceovers to make them more interesting.
Graphic designer
In addition to graphic designers.
It generally focuses on designing still images, advertisements, or banners.
If there are more 3D skills to add, it’s a good one.
What is the importance of Hard skill?
Stepping into the digital age The labor market is constantly changing.
And technology-driven careers are becoming
more and more popular no matter which field you choose to study.
Or having some specialized professional skills.
It can increase your chances of achieving the career you dream of.
In addition to always improving oneself.
And adding new skills also increases
the chances for corporate consideration to get you to the event.
Why Hard Skills
Are Important and Must Be Listed in Resume
In almost all careers today, including most professional positions
specialized skills are required.
The job description usually indicates the information
on the relevant specialization skills. Before being hired
And it usually lists the required evidence of such skills.
For example, a certificate that each job applicant
must provide in order
for HR to consider applying for a position in that field.
Having specific skills
will demonstrate the ability to perform tasks and fulfill duties.
Summarize
As technology goes a long way The world changes every day
and everything changes, including human daily life.
working Environments are constantly emerging
and we can adapt to accommodate that in every dimension.
One-sided talent may not always be the answer
For in this day and age. Always improve yourself.
Knowing, adding, or practicing a second skill, is a secondary skill.
To open up great opportunities for growth
and advancement in the professions
that are becoming the demands of the labor market with potential.